Influence of Family members and their interaction in the purchase decision of Durable goods

M.S. Suhail Ahamed, Dr. S.Shahul Hameed

Page No: 30-40

This paper presents the analysis of the personal and product rerlated details of the sample respondents. An analysis relating to personal details such as age, educational status, occupational status, income level, family details and product related details like product ownership, order of purchase, brand selection, mode of purchase, shopping behavior and the related details are discussed with the help of the primary data collected.

Citations

APA: M.S. Suhail Ahamed, Dr. S.Shahul Hameed (2025). Influence of Family members and their interaction in the purchase decision of Durable goods. DOI: 10.86493/OTJ.23321205

AMA: M.S. Suhail Ahamed, Dr. S.Shahul Hameed. Influence of Family members and their interaction in the purchase decision of Durable goods. 2025. DOI: 10.86493/OTJ.23321205

Chicago: M.S. Suhail Ahamed, Dr. S.Shahul Hameed. "Influence of Family members and their interaction in the purchase decision of Durable goods." Published 2025. DOI: 10.86493/OTJ.23321205

IEEE: M.S. Suhail Ahamed, Dr. S.Shahul Hameed, "Influence of Family members and their interaction in the purchase decision of Durable goods," 2025, DOI: 10.86493/OTJ.23321205

ISNAD: M.S. Suhail Ahamed, Dr. S.Shahul Hameed. "Influence of Family members and their interaction in the purchase decision of Durable goods." DOI: 10.86493/OTJ.23321205

MLA: M.S. Suhail Ahamed, Dr. S.Shahul Hameed. "Influence of Family members and their interaction in the purchase decision of Durable goods." 2025, DOI: 10.86493/OTJ.23321205